For obvious reasons, I cannot disclose the niche of my own product but I will show you an example of someone else who is selling digital products thru yt longform the right way.
- drumroll please -
The premise of this video, long story short, is to gamify your life w/ the notion template he is selling in order to make doing the hard things more rewarding…
And don’t get me wrong, I know exactly what you’re thinking… “People buy notion templates?”
To everyones surprise, yes they do, in fact, the self improvement crowd eats that shit up like hot cakes.
Now just wait till you find out that people make bank selling pdf’s on etsy, but that’s a conversation for another day…
He charges $39 for every template. Judging by the comments and my experience selling digital products - my guess would be that he made anywhere from $5k-$15k from just this one video
This doesn’t mean you should go make a notion template to sell… Be creative and apply the same marketing strategies at a different angle.
At the end of the day selling is simple, identify pain points, show proficiency in alleviating that pain, and then sell the solution.
Analyze your current audience and find out what pain points they’re currently facing, develop a solution, and sell it to them.